RECRUITMENT MARKETING FOR AMAZONDELIVERS.JOBS
Art directed and inspired designers, copy writers, and creative strategists to develop and deliver multi-platform, integrated recruitment marketing campaigns for Amazondelivers.jobs. Partnered with internal stakeholders and channel managers on the Community Engagement, AllAbilities, CamperForce, and PillPack teams to produce dynamic and innovative creative solutions for customer-focused initiatives.
DIGITAL MARKETING FOR TARGET.COM
Provided digital art direction and visual design for Target.com, leading a team of 30+ designers located in both Seattle and Costa Rica. Produced digital assets for omni-channel campaigns from conception through final delivery for Target’s high-profile partnerships, including: Starbucks, Disney, Nintendo, Sony, Mattel, Lego, Mars Wrigley, Unilever, 3M, S.C. Johnson, LG, Levi’s & more. Ensured strong Target branding seamlessly blended with partner style guides for multiple customer segments.
EMAIL MARKETING FOR ROAMANS.COM
Managed, lead and inspired a talented Digital Creative team to produce high-quality branded content across all platforms for Roamans.com (an authority in the plus-size retail market). Continually met and exceeded business goals for high demand-driven days including sitewide events, flash sales, and general merchandise events, notably through successful email marketing campaigns.